I genuinely love Colourpop as a company. They are a small, indie brand based out of L.A., and everything they sell is formulated and made here in the USA. They entered the makeup scene with their unique spongy cream-to-powder formula in eye shadows, blushes, bronzers, and highlighters. Now their line includes various lip products, face products, and now, brows! You can only purchase them online from their website, but they offer free shipping on orders over $30 and you can get $5 off your first order with the coupon code ‘THANKSBABE’ entered at checkout! If you’re an Ipsy subscriber, check out brand offers for a $5 off link. (You can’t combine these, though!) They also have fun promotions often, with free bonus items, so keep an eye out for those!
Their brow line offers two products, a potted brow color and a dual sided mechanical brow pencil. The Brow Colour is $6 and the Brow Pencil is $5. Both come in eight shades. Check out pics of all the shades below!
I bought both products in the shade Dope Taupe, which is their most universal shade in my opinion. I purchased the products the day after their release in March and have been playing around with them for a few months now, so I am ready to give you my full thoughts and reviews. I also recently grabbed their highlight stick in Releve ($5) and while I am not loving it for facial highlighting, I am really liking it for sculpting out the brow and highlighting the brow bone!
Formula: Slightly softer than I would prefer. Being so soft, the color pay off is good, but this is not necessarily ideal for a brow pencil, since it can place too much product on the brow if you press too hard. It can be easily blended, but can transfer slightly to the skin via the spoolie, requiring some clean up around the edges with concealer, foundation, highlight stick, ect. I like the highlight stick for this. Using a light hand is the best way to go with this pencil.
Packaging: Very slim. .09 g of product in total (ABH Brow Wiz has .085 g for $21). Love that there is a decent spoolie on one end. One downfall is that the design does not allow for the pencil to be twisted back down, so don’t twist it up a lot or you’ll be S.O.L.
Shade Range: Wide variety of shades from blond to black and everything in between. One complaint I have is something that seems to just be a widespread issue among “neutral” brow colors in general; the taupe shade was too warm. While it worked okay for me, I prefer a cooler toned brow shade and even though taupe is *supposed* to be neutral/cool, Colourpop’s is guilty of being TOO DAMN WARM!
Price: $5 is very reasonable for the amount of product you get, as well as the quality of the product. Probably one of the top affordable eyebrow pencils on the market right now when looking at the shade range + packaging + formula.
Overall Rating: 7.5/10, formula slightly too creamy and taupe shade is a bit too warm. I think Bangin’ Brunette would be a better shade pick for me in the future and would take this rating up to an 8. Good option for the price, though.
Formula: A creamy, almost mousse-like formula that is the perfect balance of soft, but not too soft. It stays right where you put it and lasts through a whole day of sweat and activities. When used with a thin, angled brow brush, a little bit goes a long way and it is super easy to sculpt and fill in perfect, fleeky brows. Once you place it, it will stay, but I finish up with a clear brow gel for maximum holding power. I have not had an issue with this drying out and have had it for 3+ months now. I recommend getting a good, sturdy eyebrow brush that will hold its shape and a spoolie if you don’t have one to use with this.
Packaging: Glass pot with tightly closing lid. Feels sturdy and luxurious. 3 g of product (ABH Dip Brow has 3 g for $18). Keep the lid on tight and you won’t have an issue with the product prematurely drying up.
Shade Range: Same range of eight shades. The brow colour in Dope Taupe is not as warm as the pencil and really does work well for me. I prefer this over the pencil for doing my brows right now and wish the colors were more consistent between the two products.
Price: $6 is also very reasonable for the amount of product you get, as well as the quality of the product. A great, affordable option for those that like being able to really carve out your brows with a brush. Remember, it does not come with any tools, so you’ll need your own brush and spoolie! For $6, I wouldn’t expect a tool to come with it, so that isn’t a problem for me.
Overall Rating: 9/10, very few complaints. LOVE IT!
From left to right: Brow Pencil, Brow Colour, Releve Highlight Stick, Releve blended