Anastasia Beverly Hills is an iconic brand built by Anastasia Soare, brow stylist to the stars. Along with her daughter Claudia “Norvina” Soare, these bad bitches have taken the makeup world by storm and no longer focus solely on brows. Their cosmetics line now includes liquid lipsticks and glosses, highlighters, liners, and complexion products coming soon! This is my first Anastasia eye shadow experience, but I had high hopes, as their shadows are raved about on social media.
This palette retails for $42 and is available on the Anastasia Beverly Hills website, along with Ulta and Sephora. It includes 14 colors, with each pan holding .02 oz of product. The eye shadow pans hold exactly half on the product that a normal MAC or Makeup Geek pan would hold. The price breaks down to exactly $3 per shadow, with the price per ounce EXACTLY the same as MUG and MAC! An amazing value, in my opinion. The palette also comes with a dual-sided shadow brush, with a blending brush on one end and a small duo-fiber shader on the other. The brush didn’t blow me away and I found the bristles on the blending brush a bit prickly. However, I think this brush would make it easy to do a full look with just the one brush, and for that I give ABH kudos.
Texture: Soft and buttery. Kicked up some powder in the pan, but I did not have an issue with fallout when applying them.
Pigmentation: Great color saturation. The shimmers and mattes are both pigmented and provide great color pay off. Only color that I had a bit of an issue with was Love Letter. It applied slightly patchy, but was able to be blended and looked fine on the eye.
Blendability: Great. Mattes blend like a dream and do not skip or show up patchy.
Color Selection: This is a well thought out palette. The reds, magentas, and oranges are romantic and fun, but the range of neutrals also make this a perfect every day palette. Wide selection of colors for the lid, crease, and brow bone. 8 mattes, 2 shimmers, and 4 micro shimmers. I love that it has more mattes than anything else, as this makes it so versatile and increases the usability exponentially!
Overall: A great quality palette and a good price. The value is there, as well as the quality I would expect from Anastasia. The looks you could create from this look are diverse and numerous, from grungy russet smokey eyes to neutral, every day natural looks. 4.5/5
A closer look at the pans…
Natural light swatches